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Unlock Event Success: Master the Art of Sponsorship Synergy

Date

Wednesday, September 10, 2025

Time

01:00 PM America/New York

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Agenda

What You’ll Learn

  • The Brand Rub Advantage: How aligning your event's brand with the right sponsors creates a powerful synergy that elevates both parties.

  • Sponsorship Real Estate: Uncovering hidden sponsorship opportunities within your event that go far beyond signage and logo placement.

  • Crafting Compelling Proposals: Mastering the art of creating detailed sponsorship proposals and contracts that clearly define deliverables and expectations, ensuring a win-win for everyone involved.

  • Building Lasting Relationships: Strategies for effective sponsor communication throughout the event lifecycle, from initial outreach to post-event follow-up, fostering long-term partnerships and repeat sponsorships.

  • The Power of Gratitude: Recognizing the importance of genuine thank-you gestures and comprehensive recaps that showcase the impact of sponsor involvement, leading to increased satisfaction and renewed commitment

(webinar will run 45 minutes + Q&A)

Alex Durant

In 2005, Alex founded Durant Consulting Inc. (DCI) with a focus on providing comprehensive auction solutions for nonprofit organizations. The scope expanded in 2008 to include Sponsor Management services, starting with the prestigious Food Network New York City Wine & Food Festival. Since then, DCI has overseen sponsor fulfillment and advancement for brands, facilitating sponsorship fees exceeding $22 million. For over 15 years, Alex Durant has been the silent force behind some of America's most celebrated festivals, working her magic with sponsors. Renowned for her "concierge service" and uncanny attention to detail, she's earned rave reviews from both festival organizers and the brands they support. In addition to Sponsor Management, Durant Consulting Inc. works closely with clients to craft event sponsorship proposals and to streamline all sponsor communication.

Laurie | Auctria

Welcome to Auctria. I have lots of secrets to share to make your event fundraiser soar. Reach me by email at hello@auctria.com.